PM Ramdas explains that when executives understand the security implications of AI initiatives, they become strong advocates for balanced, secure implementation strategies. This proactive approach helps build a corporate culture where cybersecurity is viewed as an enabler of AI innovation rather than a hindrance.
Trust in the age of Deepfake AI
‘Seeing is believing’ was an adage to live by, but in the era of undetectable, sophisticated deepfake fraud courtesy AI, this doesn’t quite ring true. Apart from public misinformation, organizations suffer massive impact to business, reputation and trust deficit if the evil side of AI runs unchecked.
Rohit Singh speaks of their ‘AI vs AI’ mechanisms to stay ahead of scammers. “We counter AI-driven fraud with AI-powered detection tools that analyse micro-expressions, vocal tonality, and inconsistencies in digital communications to identify deepfake attempts in real time. We also employ adaptive authentication, such as liveness detection, contextual MFA, and real-time identity challenges, to thwart impersonation attempts.”